WITH EXPERT ASSISTANCE FROM KONICA MINOLTA
Founded in 1874, Lyle & Scott is recognised worldwide for its golfing attire and high-quality knitwear. With a well-earned reputation for quality products and customer service, the company identified the need for additional order processing resources and turned to Konica Minolta for expert help in growing its team. Following a thorough consultation with the Lyle & Scott team on its requirements, Konica Minolta identified three suitable candidates, pre-interviewed them and organised for a formal direct interview with the company’s HR team. Highly impressed with the quality of the candidates, Lyle & Scott decided to hire all three, ensuring its order processing team has been suitably enlarged to meet current and future business growth demands. CUSTOMER PROFILEThe Scottish knitwear brand Lyle & Scott was founded in 1874. The brand heritage and expertise are recognised throughout the world; from early collaborations with Christian Dior to clothing some of the world’s golfing greats. Based in Hawick, the profitable, privately owned Scottish brand designs, manufactures, and markets its market-leading knitwear. From 2004, the brand widened its appeal to a more mainstream audience, while retaining its golfing traditions. Currently the company has warehouses in the UK, as well as in Central Europe, with a turnover of £64.4m in 2020.CHALLENGESThroughout 2020 and the pandemic, Lyle & Scott expanded its online presence and focused more on channelling sales online. The company experienced a jump in orders and that required additional