Shelf Impact: A New Frontier for Digital - Opportunities in Packaging with Digital Colour Printing

Today's market is demanding shorter runs and more targeted versioning. And brand owners are leveraging digital output as an alternative to offse or flexo printed packages and labels while also uncovering new solutions for packaging concerns like counterfeiting and safety. Digital packaging now offers solutions that overcome a wide variety of challenges.

Download this whitepaper to discover:

• the market opportunity
• how brand owners are seeking solutions
• the benefits of digital packaging
• how to optimise your supply chain
• customisation for target markets or events
• how to define and deliver the value proposition
• how to establish the right workflow to maximise automation
• why colour management is so imporatant