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Despite the ubiquitous use of digital content, consumers still prize the highly tactile and creative nature of attractive and well-designed print products as part of multiple cross-media channels. To meet expectations, the print industry is evolving extremely quickly as a demand for creativity, differentiation, sustainability, and efficiency continues to grow.
About the author
Jon Hiscock is the Head of Production & Industrial Print at Konica Minolta Business Solutions UK, where he is responsible for the entire portfolio of Hardware, Solutions and Services. He leads the Direct sales teams for Commercial Print, Industrial Print, and Central Communications, along with the Indirect Partner Channel Sales and Support Services teams. Jon has a passion for the Print industry that dates back to the start of his career in print sales in the mid 90's. Jon takes pride in building, developing, and leading these teams and helping them to succeed in the fast-paced world of print, bringing added value to the business, partners, and customers.