News Article

To help celebrate the launch of Konica Minolta’s Free 3 year warranty on all printers* Konica Minolta have launched their new viral game ‘Magic 8 Ball’ which can be found at www.konicaminoltapresents.com

The ‘Magic 8 Ball' game is the latest in the series of successful viral campaigns launched by Konica Minolta on 25^th November 2008 until the 19^th December 2008. This follows on from their recent successful campaign ‘How fast are you’ which reached thousands of unique visitors and current customers.

This new game is based around having your questions answered. Visitors who visit www.konicaminoltapresents.com can ask the ‘Magic 8 Ball’ any question and see what the future holds for them. The one thing that you will not have to ask the ‘Magic 8 Ball’ will be about the free 3 years warranty with all Konica Minolta printers*. Currently Konica Minolta is the only printer manufacturer offering this as standard on all their printers*. Your future is safe when purchasing any A3 or A4 colour and black and white magicolor® and pagepro® laser and multifunction printers. Further information can be found at www.konicaminolta.co.uk/printerwarranty

In conjunction with the new game Konica Minolta are running a prize draw throughout December 2008. Those who visit www.konicaminoltapresents.com and decide to sign up to the news letter will be automatically entered into a prize draw. Each week in December, one lucky visitor will have the chance to receive a mystery prize. To find out more, please visit www.konicaminoltapresents.com

Harminder Ramanay, Head of Marketing for Konica Minolta IT Channel comments, “Konia Minolta’s new game is a continuation of our already successful viral campaign strategy. By providing such a game virally, will enable our sales and marketing message to reach a wider audience and make consumers aware of the great printer offers and our unique 3 year warranty”.

To find out more about the Konica Minolta printer range and the current end user printer offers, please visit, www.konicaminolta.co.uk/printer

Play the ‘Magic 8 Ball’ game now! www.konicaminoltapresents.com